Monday, February 22, 2016

Uber's PR nightmare after Kalamazoo shootings - MLive.com



MLive.com


Uber's PR nightmare after Kalamazoo shootings

MLive.com

"Having said that, I would argue that ethics as well as crisis communication theory would say that Uber is responsible in part for this, even if not directly to blame. "The public and even law enforcement may wonder how Uber vets its drivers as safe ...



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Virgin Galactic to unveil new spaceship




















Transgender former council member in Rapid City speaks out against bathroom bill - Rapid City Journal



Rapid City Journal


Transgender former council member in Rapid City speaks out against bathroom bill

Rapid City Journal

Over the other desk hangs a wooden shelf full of cookbooks, the DSM-IV mental health textbook, tax guides, business writing basics, cyber marketing, and medical reference manuals hedging in a few standouts like the Holy Bible, and a slender volume ...



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Sunday, February 21, 2016

Hall of Fame: WPP's Reader-Friendly Annual Report (with Slides for Classroom Use)



"Long and complex reports, such as corporate annual reports, can place a heavy burden on readers."



Bovee & Thill's Online Business Communication Magazines's insight:



Long and complex reports, such as corporate annual reports, can place a heavy burden on readers. Publishing these reports online presents an additional set of challenges, because readers can no longer just flip printed pages to skim content or establish context. Fortunately, the Web also provides new opportunities for structure and navigation that can make online reports easy to consume, if reports are crafted with readers' needs firmly in mind.



The London-based holding company WPP Group is the world's largest marketing communication services firm, with more than 150 component companies involved in every conceivable aspect of advertising and related business activities. All together, WPP companies have nearly 180,000 employees in more than 100 countries. Trying to report on the annual progress of an organization this complicated is no easy task, but WPP's intelligent, reader-friendly choices make its online annual reports easy to navigate and read.



The slides we've prepared show eight screens from WPP's 2014 annual report, along with helpful annotations and lecture notes.



Read more and download slides.








The Focusing Series presents It's All Connected, Session I: The Art of Branding - Jamaica Plain News



The Focusing Series presents It's All Connected, Session I: The Art of Branding

Jamaica Plain News

This six session series takes artists through branding and audience building, marketing and social media, business writing such as marketing materials and contracts, how to properly price products and services, and how to sell your work both in the ...



Saturday, February 20, 2016

Corporate Communications Manager - Folio Magazine



Corporate Communications Manager

Folio Magazine

Maintain crisis communication plan and connect franchisees with resources, when needed. Work with PR agency to monitor for Sport Clips news stories and assist with monthly and quarterly reporting. Write and distribute Sport Clips Marketing's monthly ...



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Generations of Bloggers Grow at HBCU's. - ThyBlackMan (blog)



Generations of Bloggers Grow at HBCU's.

ThyBlackMan (blog)

The importance of writing can never be denied because in the areas of education and business writing is crucial to the sharing and disseminating of information. Writing shows the foundation of intelligence and that intellectualism still matters when ...